Heavy Doody Product Photography

It’s Dirty Work, But Someone Has To Do It

Recently a new startup company in the pet goods space reached out to me with a project. They had just launched a line of Dog Potty Pads and they were looking for some e-commerce and lifestyle images. The client's request was simple. They needed their packaging and the product shot from a few different angles and put on a white background for e-commerce use. They then wanted two lifestyle photos of the product in use. Keep reading to see the photos!

The Process

The process for this shoot was pretty simple. We started with a client phone call where we discussed client needs and timeline. We then created a shot list over the phone so that we could all be on the same page. A few days later we met up and I received the products from the client. I was able to work independently from the client on this shoot. I communicated throughout the process with the client so that we were all on the same page. Once the products were photographed, I sent a web preview gallery to the client. Once images were approved they were retouched and the final files were delivered. Upon image delivery, I returned the products to the client.

The Images

For this client, we kept the images simple. We wanted to show off the box with as few angles as possible, but yet enough to tell the story of the product. The brand has a really fun and quirky image. The bright colors of the products really help them to stand out in the market place. The boxes were delivered in pretty bad shape. When the boxes arrived at customs coming into the US they ripped the boxes apart. Through the magic of retouching, I was able to rebuild the boxes.

Wrapping It Up

This was a really fun shoot. The product is super fun because of the high energy branding. The bright colors make the images pop off the screen. This company is one of many of a new breed of companies who are creating really compelling branding to sell products that are not traditionally considered brand worthy. I was able to crate a small library of assets for this client to compete in the e-commerce market place.

Nick Bumgardner is a commercial product photographer based out of Nashville, TN.